Website Development Cost in Indonesia (2026)

One of the questions we hear most often at Webzoo is: “How much does a professional website cost?” The answer is not a single number, because the cost of a website depends on many factors. This article gives a full and honest breakdown of website development prices in Indonesia in 2026, so you can make the right decision for your business needs and budget.

What determines the cost of building a website

Before we get to the numbers, it is important to understand what affects the cost of building a website. Like a house, a website has many components, each with its own cost:

Type and complexity of the website: a simple landing page vs a multi-page company website vs an online store
Design: a ready-made template vs a custom design built from scratch
Functionality: standard features vs special features that need development
Hosting and domain: shared hosting vs VPS vs a dedicated server
Content: ready to use vs written from scratch
SEO and optimisation: basic vs comprehensive
Maintenance: one-off vs ongoing support

Website development costs in Indonesia by type of website (2026)

1. Landing page (single page)

A landing page is a single web page focused on one conversion goal, usually for advertising, product promotion or lead generation.

Category	Estimated cost	What you get
Basic (template)	Under Rp 1.5 million	Ready-made template, content supplied by the client
Standard	Rp 1.5 million – Rp 4 million	Semi-custom design, basic copywriting
Premium (full custom)	Rp 5 million – Rp 15 million	Fully bespoke design, animation, A/B testing

2. Company profile or business website

A company profile website is the digital face of your business, presenting your company profile, services, portfolio and contact details. When working out website development costs, bear in mind that this type usually has 5–15 pages.

Category	Estimated cost	What you get
Basic (WordPress template)	Rp 1.5 million – Rp 3 million	5–7 pages, premium theme, basic SEO
Standard	Rp 3 million – Rp 8 million	10–15 pages, custom design, blog, SEO
Premium	Rp 8 million – Rp 20 million	Fully custom design, animation, multiple languages
Enterprise	Rp 20 million+	Complex features, system integration, dedicated support

3. Online store (e-commerce)

An online store needs more components: product management, a shopping cart, a payment gateway, a shipping system and secure transactions.

Category	Estimated cost	What you get
Starter (WooCommerce)	Rp 3 million – Rp 7 million	50 products, 1 payment gateway, basic shipping
Standard	Rp 7 million – Rp 20 million	Unlimited products, multiple payment methods, stock management
Premium	Rp 20 million – Rp 50 million	Multi-vendor, custom checkout, loyalty programme

Hosting and domain costs: do not overlook them

On top of the build cost, there are running costs to budget for every year:

.com domain: Rp 150,000 – Rp 200,000 a year
.id domain: Rp 200,000 – Rp 300,000 a year
Shared hosting: Rp 300,000 – Rp 1 million a year (for small to medium websites)
VPS hosting: Rp 1.5 million – Rp 5 million a year (for high traffic)
SSL certificate: free (Let's Encrypt) up to Rp 1 million+ a year (premium)
Monthly maintenance: Rp 200,000 – Rp 1 million a month (optional but recommended)

Why do prices vary so widely?

You may find websites offered on marketplaces for Rp 200,000–300,000, while professional agencies charge a great deal more. What makes website development costs vary so much?

Very low-priced websites usually use a generic template with no customisation, minimal content, slow shared hosting, no SEO optimisation and no after-sales support at all, which is how they keep the website development cost so low. You may end up “having a website”, but it will not bring in business.

A professional website includes content strategy, design that represents your brand, speed optimisation, on-page SEO and ongoing support. These components are what push up the website development cost of a professional site, and they are also what let it bring in potential customers.

How to choose the right website development service

Check the portfolio: look at the websites they have built. Are they good quality?
Ask about revisions: how many revisions are included in the package?
Make sure there is a warranty: how long does the bug-fixing warranty last?
Check after-sales support: is there support once the website is finished?
Read the contract: is there a clear SLA (Service Level Agreement)?

Conclusion: what is the ideal budget for your business website?

For small and mid-sized businesses in Indonesia that are just starting out, a sensible budget for a professional, SEO-ready company profile website is around Rp 3–8 million, the Standard category in the table above. That is the website development cost to plan for. If you need an online store with features that genuinely work, set aside around Rp 7–20 million.

When you compare the cost of building a website, look at how long the website will stay useful as well. A properly built website can keep bringing in leads for years.

Get a quote for your business website

Tell us what your business needs, and we will put together a quote based on the scope of the project. The first consultation is free.

You own the code. Professional design. Maintenance with an SLA. Get a consultation and check prices

A bug warranty after launch, with the period written into the contract. Ask for a cost breakdown on our Get a Quote page.

Estimated cost of a professional website in Indonesia (2026)

Landing page: Up to Rp 15 million Company profile website: Rp 1.5–20 million+ Online store (e-commerce): Rp 3–50 million Portal or web application: Rp 50–200 million

*Market price ranges; the final price depends on the scope of the project.

References & data sources

A guide to website development costs, Upwork
Digital 2026: Indonesia, DataReportal

How Much Does a Professional Website Cost in Indonesia in 2026?